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What's New

VWB Research strives to be on the forefront of market research with the latest technologies, statistics, and methods. At times, the statistics, terminology, and calculations that go into market studies can be overwhelming.  At VWB Research, we are continually responding to our clients’ needs and requests to provide market studies that are thorough, reliable, and concise. 

New to our studies, we are providing a Summary of Critical Facts.  Similar to an executive summary, the Summary of Critical Facts is one place where all pertinent information about a site, the comparable properties, and the market can be found.  This new layout will allow clients (and whomever the client shares the study with) to easily find the relevant information they need.  Below is a sample of a Summary of Critical Facts. 

SUMMARY OF CRITICAL FACTS

Based on the data collected and analyzed for this report, it is our opinion the property can be supported as proposed.

The following is a summary of key findings from our report:

Project Name:

Sample Site

Property Location:

1000 Sample Street
Columbus, Ohio

Proposed Structure:

 

 

 

 

 

 

PROPOSED RENTS

TOTAL UNITS

BEDROOM TYPE

BATHS

STYLE

SQUARE FEET

PERCENT OF AMHI

COLLECTED

UTILITY ALLOWANCE

GROSS

2

ONE-BR.

1.0

GARDEN

652

35%

$422

$0

$422

2

ONE-BR.

1.0

GARDEN

652

50%

$543

$0

$543

4

ONE-BR.

1.0

GARDEN

652

60%

$543

$0

$543

2

TWO-BR.

1.0

GARDEN

859

35%

$506

$0

$506

12

TWO-BR.

1.0

GARDEN

859

50%

$653

$0

$653

14

TWO-BR.

1.0

GARDEN

859

60%

$671

$0

$671

36

 

Source: Developer
AMHI – Area Median Household Income (Columbus, OH MSA)

Achievable Tax Credit Rents to Proposed Rents: 

BEDROOM
TYPE

PROPOSED SUBJECT

ACHIEVABLE MARKET RENT

PROPOSED RENT AS SHARE OF MARKET

ONE-BEDROOM

$422 - 35%
$543 - 50%
$543 - 60%

$725

58.2%
74.9%
74.9%

TWO-BEDROOM

$506 - 50%
$653 - 60%
$671 - 60%

$850

59.5%
76.8%
78.9%

 

Absorption Projection to Stabilized Occupancy:

6 to 7 months

Stabilized Occupancy:

95%


Target Market:

Seniors with incomes up to 35%, 50%, and 60% of AMHI

 

Additional Subsidies:

None

Unit/Project Amenities: 

UNIT

 

PROJECT

Range

 

On-Site Management

Refrigerator

 

Community Room

Dishwasher

 

Community Kitchen

Disposal

 

Exercise Room

Microwave

 

Laundry Facilities

Windows Blinds

 

Additional Storage

Central Air Conditioning

 

On-Site Maintenance

Carpeting

 

Grandparent/Child Play Area

Security Intercom

 

Secure Controlled Entry

Emergency Call System

 

Support Services Coordinator

Ceiling Fans

 

Library/Computer Room

Patio/Balcony

 

 

Surface Parking

 

 

 

Date of Opening:

2010

Anticipated Project Quality Rating:

A

Neighborhood Rating:

A-

Primary Market Area:
(Square Miles):


47.5

 PMA Map:

Sample PMA Map

Proximity to Significant Community Services:

 COMMUNITY SERVICES

 NAME

TRAVEL DISTANCE
FROM SITE

PUBLIC BUS STOP

COTA

0.4 MILES East

CONVENIENCE STORE

UNITED DAIRY FARMERS

2.1 MILES Northeast

GROCERY

KROGER

1.3 MILES Southeast

DISCOUNT DEPARTMENT STORE

YOUR DOLLAR STORE WITH MORE

2.5 MILES Southeast

SHOPPING CENTER/MALL

EASTON TOWN CENTER

5.2 MILES Southwest

HOSPITAL

ST. ANN’S

4.6 MILES Northwest

POLICE

BLENDON TOWNSHIP POLICE DEPARTMENT

3.0 MILES Northwest

FIRE

BLENDON TOWNSHIP FIRE DEPARTMENT

4.8 MILES Northwest

POST OFFICE

U.S. POST OFFICE

4.0 MILES Northwest

BANK

WES BANCO BANK

1.1 MILES Southeast

SENIOR CENTER

BLENDON TOWNSHIP SENIOR CENTER

2.9 MILES Northwest

PHARMACY

CVS PHARMACY

2.5 MILES Southwest

RESTAURANT

TACO BELL

2.5 MILES Southwest

COMMUNITY CENTER

CHAUTAUQUA COMMUNITY CENTER

4.0 MILES Southeast

 

PMA Population/Households (2007):

121,920 / 49,137

PMA Population/Household Growth Rates
(2000-2007):

2.8% / 3.9%

City Population/Households (2007):

732,084 / 313,933

City Population/Household Growth Rates
(2000-2007):

2.9% / 4.1%

PMA 2007 Median Household Income:

$56,259

Total Franklin County Employment:

587,984

Latest Unemployment Rate:

4.7%

Employment Change 2000-2007:

2.1%

Total Properties in Survey/Units/Vacancy Rate:

95 / 16,324 / 4.6%

Non-subsidized Tax Credit Units/Vacancy Rate:

1,380 / 0.1%

Subsidized Tax Credit Units/Vacancy Rate:

316 / 0.0%

HUD Median Household Income Trends:

2007:

$64,200

2004:

$63,800

2006:

$64,400

2003:

$63,800

2005:

$64,000

CHG: 2003-2007

0.6%

Project Qualified Income Range:

$12,660-$30,900

Project Qualified Persons/Household:

1-2

Rent-to-Income Ratio:

40.0%

Qualified Renter Households:

3,169

Required Capture Rate:

1.1%

Penetration Income Range:

$10,560-$30,900

Penetration Rate (with proposed property):

13.1%

Comparable Property Profiles:

The following are one-page profiles of the comparable market-rate properties used to establish achievable market rents.  Following the market-rate comparables are the Tax Credit comparable property profiles, a one page summary table of all comparables and overall market averages, and a map of the site and comparable properties.

Sample One Page Report 1


Sample One Page Report 2


Sample One Page Report 3


Sample One Page Report 4


Sample One Page Report 5


Sample One Page Report 6


Sample One Page Report 7


Sample One Page Report 8


Sample One Page Report 9


Comp Analysis

 

Comp Map


Capture Rate Analysis

In addition to the Summary of Critical Facts, VWB Research has designed an answer to a very common question.  The capture rate analysis, while an important consideration for evaluating a project, is often difficult to understand.  We are providing a table that clearly defines the calculations so they are easy to comprehend.  Beyond the overall capture rate, a capture rate by bedroom type is often necessary to evaluate a project’s success in a market.  VWB Research has also designed a table showing that complex calculation.  The overall capture rate analysis and capture rate analysis by bedroom type are included below.

Overall Capture Rate
One-bedroom Capture Rate

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